The design of your e-commerce website can significantly influence your sales and customer experience. A website design should be user-friendly that is also modern and attractive. A website that has not been updated for a long time can lead to poor functionality. With an updated design, your advertising efforts will be successful.
But how can you understand when your website properly serves your clients or needs updating? There are a few aspects that you must notice to analyse your site, and it all comes down to how clients are now treating your site. This is called user experience, and it’s key for your website designer in Coulsdon to make it count when finding ways to increase your online sales. Here are the signs that your e-commerce site is in need of some web design.
When Your Website Is in Need of Some Design?
Your site is difficult to use
A website design’s most crucial advantage is its user experience. An e-commerce website should be user-friendly so customers can easily find what they need. They will leave your site immediately if they can’t find the product they want quickly. However, this can be fixed with an efficient website design. Consider your prospective clients and see whether they can find the needful quickly.
Your search engine rankings are subpar
When it comes to boosting search engine rankings, website design plays a critical role. For search results pages, Google doesn’t only verify the written content. UX plays a significant role in your site ranking as well. Also, your site needs the implementation of an effective SEO strategy. SEO raises your website’s visibility in search engine results pages (SERPs), boosting website traffic and sales.
Your site is extremely slow
The first problem with a slow website is that users may lose interest and leave it out of frustration. This implies that if the website is not speed-optimised, potential customers can leave. Furthermore, a lot of search engines penalise websites with sluggish load times by placing them lower on their search engine results pages (SERPs). This restricts access to potential clients and further lowers visibility. Your website redesign should focus on making it faster and more user-friendly for customers.
If you are searching for an experienced and competent ecommerce website designer in Coulsdon, look no further than Media & More Ltd. Our expert team of web designers can deliver a website that looks excellent, is user-friendly and can help you generate more sales. To know more, get in touch with us today.