5 Common Mistakes People Make When Designing Business Cards

Designing Business Cards

5 Common Mistakes People Make When Designing Business Cards

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An affordable way to promote your brand is through business cards. It acts as a marketing tool to convey business information to your customers. If you want to reap all the benefits offered by business cards, then avoid these common mistakes when designing business cards and make sure it has a good design. A poorly designed card can be fatal for your business, especially start-ups.

There has been a recent change in the way cards are designed due to shift in aesthetics and advancement in technology. If you want to create a good impression on others through business cards, make sure you get in touch with a reputed company designing business cards in Coulsdon. Most of their designers have years of experience and know the common mistakes people make when designing a business card.

Hire Experts When Designing Business Cards And Avoid The Common Mistakes

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Small Font Size

Since most people don’t have the perfect 20/20 vision, small font size is one of the most common mistakes people make when designing business cards. Even if you rely on glasses and contact lenses for accurate vision, make sure the font size is readable.

Bad Choice Of Font

If you think that you can use any font you like for business cards, it’s high time you debunk the myth. The font type depends on the content and type of business. It is advisable not to use Comic Sans when designing a business card for a hospital. The same font will work for daycare centres.

Unusual Paper Shape

Most business owners think that they can stand out from their competitors by creating unique business cards. Even if you are one of them, make sure you use the right paper shape. Choose one which will give your business a more personable and approachable feel.

Paper Type

It is not only about the shape of the paper but even its type is important. The card creates the first impression on your customers. If you print the card on poor quality paper, it will reflect your business in the poor limelight.

Colour Contrast

It might become a challenge for people to see the content in the card if the font colour and background colour are similar. One of the primary things to consider when choosing a colour for business cards is contrast.
Since you are now aware of the common mistakes people make when designing business cards, make sure you approach a reputable company like Media & More for business card designing.

5 Inspiring Graphic Design Trends for 2021

Graphic Design

5 Inspiring Graphic Design Trends for 2021

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Graphic design is not only for the movie business. Even a small corporate house can use this form of art to promote its brand. A well created graphic design can help you to communicate with your target audiences with style and elegance and share your views with them in a unique way. The ever-changing trends of this field make it relevant for modern digital advertising projects.

Each year a new trend in graphic design comes with the scope for a reset. Hence, you can expect to see something fresh and more creative in 2021 than those in 2020.

Why is Graphic Design Special?

The idea of using graphic design in business or marketing is all about transforming something average into something unique and more impressive. Whether it is a poster of an upcoming event of your company or the product launch banner of your new brand – with excellent graphical works, you can add more aesthetical value to your projects.

Most Powerful Graphic Design Trends of This Time

Use of Muted Colour Palates For Graphic Design

Colours with low saturation are known as muted colour in the graphic designing field. They are the opposite of vivid colours. These colours feel organic and safe in all types of designs and give you a vibe of nostalgia. This is why health and wellness brands often pick these colours while preparing their logo, banners or other graphical elements.

Shapes from Your Geometry Book

2020 was the year when we had seen the use of floating and abstract shapes in this world of graphic design. This year designers choose their shapes directly from your geometry books. From cute triangles to intriguing half-circles – you can see the use of various geometrical shapes to create eye-catchy designs. These hard-edged and rigid shapes look nice with soft and subtle colour palates.

Use of Data Visualisation

Whether you wish your audiences to see the percentage of your ongoing social media followers or the number of happy clients you have served within the last six months – graphic designers can do so. They use the technique of data visualisation to highlight various data through simple designs to make them easy to understand for your regular viewers. Your visitors can check these data and understand your point of view clearly without spending a lot of time reading big articles and blogs.

Classic Serif Fonts

The use of classic serif fonts is back in 2021. These fonts look dramatic, elegant and classic. You can see the use of these fonts for graphical illustrations for fashion houses and interior decoration companies where such elegance and class play a vital role.

3D Graphic Design

This is probably one trend that you can see every year on the list. However, it gets cooler and better with every version. Companies that have the most modern technological advances can produce the best 3D design for their clients.

If you wish to get flawless graphic design service in Dorking, Media & More is the right choice. Please get in touch with us at 01737 400061 for highly creative results with unique customer service.

Top 4 Reasons to Hire a Professional Marketing Agency in Dorking

Marketing Agency

Top 4 Reasons to Hire a Professional Marketing Agency in Dorking

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Running a business is not easy. You need to maintain and plan a lot of things. Marketing strategy is one of them and probably one of the most challenging parts for every business. Most importantly, improper marketing plans can ruin a business. On the other hand, the right marketing strategies can boost a brand’s reputation and help it achieve bigger goals. However, the job of a professional marketing agency is to understand various factors related to a brand and then design a bespoke promotional plan for the same.

Important Factors to Consider for Making Marketing Policies

  1. The industry type
  2. The nature of the brand
  3. Target buyers
  4. The geographic location
  5. The aim of the campaign
  6. The tone of the campaign
  7. The budget of the campaign

Only an experienced and skilled marketing expert can understand the significance of all these factors while determining a certain marketing strategy for a specific product, brand or service.

Marketer

Why Hire Marketing Agency?

Get Fresh Ideas From Marketing Agency

These experts have new ideas regarding effective marketing policies. They know the industry better than anyone else. Hence, they can help you with ideas that work nicely for your company. In this field, some tricks may work correctly for a certain company, and others can be quite disappointing. Therefore, only an expert can offer you fresh ideas which are useful and safe.

Help with Digital Media

In today’s world, without the help of digital media, marketing strategies seem incomplete. Modern marketing agencies are well aware of this trend. For instance, they can use the power of social media units to promote a new brand or to make an older one more popular among the target audiences. They use various techniques with SEO, SEM, PPT and SMO to improve the online identity and ranking of a business.

Correct Use of Tools With Marketing Agency

From social media to printing and graphics – an experienced marketing agency knows how to use all these tools to make a marketing strategy successful. Above all, they have experts in all these departments who perform their daily operations efficiently and dedication to offering you a comprehensive result.

Prevent Anti-Branding

Even if your brand is doing well in the market, you can notice a sudden fall in your ROI. This can happen due to a strong anti-branding campaign led by your competitors in the market. After that, your marketing experts will use their skills and tools to stop anti-branding and promote positive campaigns to regain your brand’s reputation.

At Media and More, we have strong web designing, digital media marketing, graphics designing, and printing teams. All these experts work together to make your branding plans successful and lucrative for your company.

For more information, kindly give us a call at 01737 400061.

Latest Graphic Design Trends for 2021

Graphic Design

Latest Graphic Design Trends for 2021

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The design makes our world more unique and understandable. On the other hand, trends give us a position in time. We can achieve a place in time in a unique way by following the current graphic design trends in 2021.

Thanks to those brilliant and talented graphics designers working all across the globe who are trying to present some of the most creative and stunning design trends for businesses worldwide. Most importantly, their collective effort gives us a chance to experience some excellent transformation of old design ideas and the amalgamation of old and new styles to create something magical, relevant, reflexive and efficient for businesses.

Most Striking Graphic Design Trends

Graphic Designer

Abstract Psychedelia in Graphic Design

This trend allows the designers to think freely and express their minds without the conventional diction of designing. Psychedelia is deeply associated with creative experimentation that reflects one’s mind regarding the social happening around. This idea fosters freedom and lets the designers think and express their thoughts with colours and abstract design ideas.

Symbol Revival in Graphic Design

Symbols have special space in the history of design. Even a small red dot or a tri-coloured bar on a waving banner can depict a special message to all. The use of such symbols in graphic design is an old trend, but this year it makes more sense. Modern graphic designers modernise classic symbols and virtual motifs to create something magnificent for particular brands.

Retro Futurism

This trend symbolises the si-fi dream of a former time. It is appealing for this era because of its brilliant way to depict how the past got us wrong. By 2021, we were supposed to travel by flying cars and have robot maids; but this didn’t happen. But in the case of graphics design, experts, use this strong and prevalent style of retro-futurism in graphic designing to create something positive and unique and express ideas that can lead the future. Bright colours, curves and computer-inspired typography are the main characteristics of this retro-futurism trend.

Flawless Surrealism

The use of surrealism in graphic design is a common trend. However, in 2021, you can see an augmentation in this trend where the designers like to use various surreal images and concepts to create something creative and imagery. In 2021, graphic designers are expecting the ongoing social anxiety and depression (because of a pandemic) through surrealist collages. In these designs, images would be normal when you separate them, but if you see them together, they can create a completely different impact on your mind.

Only top graphic designers with in-depth knowledge, excellent creative sense and vast experience can give you something exclusive and striking.

At Media & More, you can meet such highly qualified graphic designers in Dorking. These experts can give you designs that match the trend with unique style and form. As a top digital marketing company, we can offer you seamless website design and development services too.
For more information, kindly get in touch with us at 01737 400061 to know about our graphic designing services.