4 Ways the best web designer can reduce website bounce rates

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4 Ways the best web designer can reduce website bounce rates

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Have you noticed website visitors leaving your site without even engaging? Are you struggling to convert visitors into customers in spite of getting consistent website traffic? Well, maybe the problem is your bounce rate. Wondering how to improve bounce rate and maximise conversions? Hiring an experienced web designer for lowering bounce rates can be the key to increase your conversion rate.

Bounce rate is the percentage of all users who visit and exit a webpage, without clicking other pages on your site. High bounce rates indicate that you don’t have a well-organised, enticing landing page. From obsolete aesthetics and confusing site layouts to slow load times, there’re numerous reasons why visitors leave your site instantly, Poor bounce rates.

Check out the handy guide below to learn more.

Ways leading web designer can improve your website’s bounce rates

Identify the bouncers

Tools like Google Analytics provide you with a thorough analysis of your website visitors. Specialists use this information to lower your bounce rate. For example, the analytics might indicate that most of the bouncers use Firefox. And, running your site in Firefox might help you discover that your page wasn’t able to render in the browser. Owing to such technical issues, the bounce rate might be high.

Reduce your site’s load time

No one likes to wait. And, there’s no one more impatient than the average internet user who needs information immediately at his/her fingertips. The longer your page takes to load, the more will you test the patience of visitors. And, with the easy availability of competitor websites, visitors have no reason to wait for your site to load.
Specialists will optimise your images as well as code for the web to reduce your site’s load time. Also, they will get rid of unnecessary heavy plug-ins, scripts and widgets.

Make your webpages responsive

Just like the browser issue, another technical problem which may lead to high bounce rates is an unresponsive webpage. For instance, your webpage looks good on a 1024×768 display of a desktop computer, but goes haywire on mobile devices. If analytics prove that a major chunk of your bouncers were viewing your page on mobile devices, consider testing your website. Opt for a responsive website design in Horsham to ensure your site is adaptive and robust across all platforms.

Interlink, recommend and relate

Is your site built around posts? A great way to ensure users spend more time on your site is designing elements which point to related content. For instance, you have a webpage which contains articles on plumbers. You need to ensure that there are links to posts about the best plumber in ‘related posts’ section. Also, you can include some hyperlinks regarding recommendations for suggested reading.

So what are you still thinking? Quickly find a skilled website designer and start benefitting from professional web design services. Time to improve your bounce rate!

How to make a stellar first impression with great web design?

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How to make a stellar first impression with great web design?

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50 milliseconds! Do you know that’s all it takes for a user to decide whether to stay or leave your website? Well, as per a recent study, it just takes a few seconds for users to make an opinion about a site. Wondering about how to ensure your site makes a good first impression in such a short period? Opting for professional web design in Surrey is all you need to do.

Studies have revealed that it’s the general look and feel of a site which influences the user’s first impression of what the website represents. Small font size, boring design, use of wrong colour, slow loading of images and too many pop-up advertisements are some of the reasons why users doubt the credibility of a site and leave it entirely. On the other hand, sites which have great design are visually appealing and leave positive impressions on the visitors.

Here’s how you can make your site look aesthetically pleasing with great web design.

Stunning web design in surrey: ways to make long-lasting impressions

Easy navigation

Usability is one vital aspect which can make all the difference to the impression your site makes to its visitors. Users are more likely to stay on sites with easy, fast navigation since they can promptly get the vital information they need. All you need to do is abide by the “3-click rule” where it shouldn’t take more than 3 clicks for the user to access the information.

Mobile compatibility

Website responsiveness has become very essential since most users prefer using their mobile devices over desktops to visit websites. A thoughtfully designed website retains the layout and formatting of the necessary elements regardless of the device’s screen size which they are using for viewing the site. So, opting for responsive website design in Surrey is important for every business.

Use of white space

Are you aware of the fact that putting up too much information on your site can distract visitors from the actual purpose of the site? Ensure you make it clean and simple by removing any information or content which isn’t essential. It is always advisable to prevent clutter by strategically using white space which is the intentionally left blank space in the page.

Bright colours

Using colours is a vital component of every site which is used for pulling traffic and converting them into sales. You have to make sure they use of colours is done by keeping in mind what the target audience wants and what they wish to read through. Using colours is needed for creating a welcoming impression.

More videos and images

Aesthetically appealing videos and images are a great way to attract users to stay on your site. Through info videos and infographics, consider minimising the use for additional text in your site. A site with less text and more images and videos is more prone to attract potential customers in comparison to sites which have too much text.

Time to make the 50 milliseconds count!

Factors on which the cost of web design in Horsham depends

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Factors on which the cost of web design in Horsham depends

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A primary benefit of getting your business website designed by professionals is that you can create the right first impression on your potential clients. Though you can try a DIY and design it yourself just to save a few bucks, it will look unprofessional and less credible. A well-designed website helps in boosting revenue by attracting visitors. It even becomes easier to add future website functionality.

Though a professional web design has so much to offer, there are still a few business owners who have not approached a web design company yet. This is primarily because they think that getting the website designed by professionals will punch a hole in their pocket. This is nothing more than a myth. How much you have to pay for website design services is dependent on various factors.

3 Factors which impact web design cost in Horsham

Components you need

Though there are numerous professionals offering website design in Horsham, make sure you choose one after considering their skill level. Don’t hire one offering their services at the cheapest price just to save a few bucks if you don’t want an unclear processor, faulty end product or inconsistent follow-through. Similarly, hiring one quoting the highest price is not an assurance that you will be getting the best services. The best you can do is to look for one who is experienced and possess the necessary skill level. They should be capable of providing you with comfortable user experience.

Skill level of the designer

Though there are numerous professionals offering website design in Horsham, make sure you choose one after considering their skill level. Don’t hire one offering their services at the cheapest price just to save a few bucks if you don’t want an unclear processor, faulty end product or inconsistent follow-through. Similarly, hiring one quoting the highest price is not an assurance that you will be getting the best services. The best you can do is to look for one who is experienced and possess the necessary skill level. They should be capable of providing you with comfortable user experience.

How organised you are

The cost of web design in Horsham is largely dependent on how clear your idea about the web design is. The designer might ask for a higher price if they feel that you are not organised as a client or you can’t provide complete information about the project you want them to handle. They will have to spend more time to understand your project and the final completion date might also get delayed. If you want them to quote the right price, make sure you collect all the project information and represent them in an easy-to-read document. This will make it easier for the professional to face the designing challenges.

Since you are now aware of the various factors on which the cost of web designing depends, it’s time you start looking for the right professional offering the service.

5 Typography tips in web design for better readability and viewership

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5 Typography tips in web design for better readability and viewership

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Communications play quite a vital role in web designing. It is indeed very essential to establish a transparent communication between website and user. What it does is it allows users to accomplish their respective targets. As we talk about communication for web design in Surrey we generally mean text. To be honest typography plays a pivotal role in this innovative process.

95% information is in written formats

As per as latest statistics are concerned more than 95% information on web portal are specified in form of written language. Seamless typography allows viewers to read effortlessly. Poor typography will never have tenacity to attract and appeal to viewers.

Number of fonts used should be minimal

If you are using more than 3 different font’s website looks cluttered and professional touch diminishes. Do not forget that maximum type size and style at once can lead to destruction of a layout. You need to limit number of fonts to minimal and stick same through the entire website.

If you are using more than one font, you need to ensure that font families will complement each other based on width of character. For instance conglomeration of Georgia and Verdana always share same valuations.

It in turn creates a cordial pairing. On the contrary Baskerville and impact can cast a spell of negativity. It is because heaviness of “impact” overshadows sheriff counterpart.

Try and use standard fonts

Google web fonts and TypeKit are for font embedding services. There are quite a lot of interesting fonts that allow a fresh look at your design. They are quite easy to use. It is better to use fonts like open sans.

What you can do is generate codes and paste respective HTML documents. But let us concisely explain you that this particular approach has a definitive problem. Users can be at their zone of comfort with standard fonts. A standard font allows one to read in a much rapid manner.

Line and length needs to be limited

While crafting for a professional website design in Surrey one needs to follow proven protocols for creating seamless designs. If you are using right amount of characters on each of the lines readability increases. A professional design should dictate terms of determining width of the text. It is legality and needs to be followed with perfection.

For mobile 30-40 characters in a line can be implemented. In web designing, one can achieve an optimal number of characters per line. It limits width of particular text block by making use of pixels.

A typeface that works well in varied sizes is to be chosen

Do not forget that users will access site from numerous devices and screen sizes and resolutions. Maximum of the user interface requires text elements of varied sizes. It is a task of importance to choose a typeface that has the tenacity to work transparently. It works in numerous sizes and weights to ensure readability and usability in varied size.

Undoubtedly typography can be defined as a big deal. Good typography allows a website to look good and fresh. Chromatic aspect is not the result of a specific website. Typography in good websites are always business-driven and should be readable.

3 Fonts to avoid while carrying out professional web designing

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3 Fonts to avoid while carrying out professional web designing

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A website is very similar to that of a resume. It is intended to reflect not only your creativity but also your personality as a whole. Colour schemes along with crisp images and user interface designs are essential components for creation of successful web designing in Horsham.

All these choices assimilate to let a visitor know how serious and efficient you are from a commercial view point. Poor and frail Web Designing with detestable fonts certainly create a negative impact on your business.

Web Design

Fonts are essential for successful web designing

Fonts have tenacity to perform a greater role in a respective design. You need have an idea about fonts you are about to use and ones you are about to abolish. Usages of fonts are indeed a great advantage, either in case of typography or in case of web page design.

Improper fonts fail to attract customers

Some designs turn out to be horrendous because designers have failed to use proper fonts. An improper font fails to create a lasting impact and it turns out to be a futile attempt to lure customers. In this particular write up to let us discuss in brief which fonts a professional designer needs to avoid.

Cosmic Sans MS

It is one of the basic window fonts that are installed in your computer. A pivotal reason for excluding this font is it looks very childish. At the same time, formality in this font is quite less.

If you are running a website for kids or designing a birthday invitation, you can make use of this font. It is being advised not to use it for swimming pool rule signboards along with grave epitaphs, hospitals.

Professionals carrying out Website design in Horsham believe that one should even avoid it while designing government job applications and on books. You can make use of Cosmic Sans MS when the audience is below 6 years old.

Curlz MT

This particular font lacks a formal approach along with authority. You cannot use it on a coat and tie event and on warning signs as it signals out to be like a joke for readers. It does have legibility issues also. Just imagine writing a book with this font. Individuals who are willing to read your book might prank jokes on you after seeing the font. Impression of this font is nothing but negative.

Arial

Arial font seems to be plain and ugly. Quirks added to avoid licensing made font unobtrusive and unattractive. In the past individuals were in favour of using Arial as it was readily available in operating system. With passage of time Arial font was applied everywhere. Be it in banners or advertisement hoardings and even on Television. This made designers sick and tired. It turned out to be boredom and claustrophobic for them.

To be honest there are quite a few fonts like Times New Roman along with Vivaldi, Bradel Hand ITC and quite a few more which needs to be avoided. So get in touch with us https://mediaandmore.co.uk/contact/ if you are want to build a website by avoiding the discussed issue.

How can a responsive web design help you get more business leads?

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How can a responsive web design help you get more business leads?

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Ever wondered why businesses invest a hefty amount of money for their website designing? Well, having your website optimised for multiple platform viewing is important to ensure you do not miss a huge potential outreach for your business. Opting for responsive web design in Horsham can help you generate more conversions across a range of devices users come from.

Google’s algorithm has been incorporating a website’s mobile-friendliness into its ranking factors ever since April 2015. Owing to this significant change, it has become inevitable for site owners to optimise their site for mobile users. While it’s true that companies can create a mobile site separately to cater to mobile visitors, having a responsive site is a more cost-effective solution.

Here’s everything you need about the one size fits all approach of responsive sites.

Responsive Web Design In Horsham: What Is It?

  • Increased organic traffic
  • Brand consistency across several platforms
  • Increased business leads
  • SEO compatibility
  • Enhanced user experience
  • Higher rank in search engine result pages (SERPs)
  • Ease of site management
  • Cost efficiency

Importance Of Responsive Web Design For Your Business

3 major reasons why you should invest in a responsive website are-

Greater Flexibility

Having a responsive website design in Horsham helps you make changes quickly and easily. Be it fixing a typo error of the content or making a design tweak on your site, having a responsive site offers you a greater level of flexibility.

Better User Experience

Responsive sites help visitors access and use sites from whichever device they want to. It is unnecessary for clients to use a particular site on a particular device. This means that the same website can be viewed on a tablet screen as well as a desktop with adjustments according to the screen size of the device.

SEO Friendly

Search engine optimisation (SEO) is an effective strategy used by most companies to improve their rankings on the search result pages of Google. Responsive sites work well with SEO since Google gives preference to mobile-friendly websites. So, the web responsiveness can significantly help you in getting higher rankings in the SERPs.

So what are you still here for? Quickly find a leading designer and get a responsive website designed for your business!

Choosing the right font for your web design in Surrey is now easier

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Choosing the right font for your web design in Surrey is now easier

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Though there are numerous web designers scattered all over Surrey, only an experienced professional is aware of the importance of the right font. There are many things you need to consider if you are willing to build the perfect web design like picking the right images, choosing colours and creating graphics. But one thing which has the biggest impact on the final look of your web design is the font you are opting for. This is why outsourcing your web designing task to a reliable company is always a wise decision than trying a DIY. They consider various factors before choosing a font for your web design.

Need the right font for your web design in Surrey? 4 easy tips for you

Combine fonts wisely

There are a few websites for which you might require more than one font. Though combining fonts is a cool idea if you can hire experienced web designers, there are a few basic rules you need to follow. The maximum number of fonts you can use for one design is three. The fonts you are opting for should also complement each other. There should be one primary font which can be used for the headings.

Understand your brand’s personality

Not everyone choosing a font for their company’s website knows how to pick one which reflects the personality of their brand. Whether the site will get an edgy, classic, retro or funky look is largely dependent on its font. You can understand your unique brand identity by considering a few vital elements like your company’s mission, values, brand personality, unique positioning and brand voice. Picking the right font for your website design in Surrey will become easier when you understand your brand’s personality.

Maintain consistency

Even if you are willing to experiment with new fonts and make your web design unique, doing so isn’t quite advisable. Experienced web designers know that the font in your website becomes a reflection of your brand and so maintaining consistency is a must. Your site will look like a jumbled mess without any recognition value if you can’t choose a font which will create a coherent and complete picture of your brand. Consistency in font, style and colour should be maintained across all the digital platforms.

Choose web safe fonts

Every experienced professional offering web design in Surrey is aware of the importance of a web-safe font as it allows visitors to see it correctly even if they have not installed the particular font on their system. The best you can do is to opt for one of the standard Google Fonts which can suit almost every web browser. If you are willing to use custom fonts, ask the developer to convert it into a web-safe font first.

These being said, it’s time you follow the easy tips stated above and choosing the right font for your web design will become easier. Further if you are need any assistance contact https://mediaandmore.co.uk/contact/.

Why should you get responsive web design for your start-up?

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Why should you get responsive web design for your start-up?

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Are you a start-up trying to make it big in the highly competitive industry? Well, building a strong online presence can be the ideal way to get your start-up off the ground. Wondering how to stand out from the crowd and become successful? Getting responsive web design in Surrey from a qualified web designer can be the key to achieving this feat.

Wondering why you should invest in a responsive website for your start-up? Read on.

With a stratospheric rise in the usage of mobile phones, every website needs to be user-friendly on a host of devices. Today, people browse websites on numerous devices like smartphones, smart tablets, smart watches as well as car infotainment systems. This makes it essential for your start-up to choose a responsive website which offers a seamless user experience across all devices. Moreover, a responsive website can not only make your site look amazing, but also increase your website traffic.

Here’s everything you need to know about making your site responsive.

Importance of having a responsive website

By far, the most effective and simplest way to ensure your business website is optimised across a host of devices is to opt for responsive website design in Surrey. In addition to making it easier for your business to be found on Google and providing a better user experience, responsive websites have higher conversion rates and lower bounce rates. This means that not only are users likely to click away from your site, but there are chances that they will become customers too.

Top reasons why you should have a responsive web design for your start-up

Google prioritisation

A major reason why you must have a responsive and well-designed website is that Google loves web pages which care for mobile visitors. Google has started migrating sites which follow the best practices for mobile-first indexing. This means that the search engine will use the mobile version of the page for ranking and indexing, to help mobile users find what they are seeking. Having a responsive site is thus essential.

Mobile dominates internet use

Mobile devices account for a majority of the digital time in most global markets, according to latest reports. This denotes that there’s always a smartphone around you which is used or ready to be used for browsing around the internet. So, this is another good reason why you should consider hiring a professional web designer to have a responsive web design in Surrey.

User experience

User experience matters, at times much more than the service or product a business offers. Creating a unique environment for your mobile and tablet visitors can help you gain a strong reputation. When you provide a seamless experience, visitors are encouraged to come back to you. Having a site which offers easy navigation can thus be a great way to achieve a strong online presence.

So, don’t you think investing in a responsive site is indeed the need of the hour? Time to reap the benefits of responsive website design!

What are the essential benefits of having a professional web design for your business

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What are the essential benefits of having a professional web design for your business

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Being an entrepreneur, you shouldn’t take website design lightly. Irrespective of the size and type of the business, you need a professionally designed website. Having such a web design Horsham for your site is a worthy investment that you should make for betterment of your business. However, in most cases, small business owners take this lightly without understanding the actual benefits of having a professionally-built site. As a result, they often lose prospects. Remember, appearance and functionalities of your site can make or break your company. Why should you take that risk when you can reap all the benefits of having a professional website for your company affordably?

Benefits of having a professionally designed website

Well, here are the major benefits of implementing professional web design for your website.

You can expect better look for your site

The quality of the design depends on the height of professionalism of the designer. If you go for an inexpensive, pre-designed template, your site is likely to look cheap and shabby just because such templates don’t have options for betterment. On the other hand, a professionally designed site not only looks great but it offers flexibility and scopes to customization as per requirements.

Web pages will be loaded faster

Every website features some plug-ins as well as some third party tools that are being used for one reason or another. If an experienced and professional designer builds your site, he or she is likely to properly integrate those plug-ins. How a site is coded massively affect its performance as well as its speed. If the pages load slowly or the performance of the site lacks, visitors won’t feel likely to stick around it.

You can save lots of hassles

With a professional web designer, you can get what you have paid for. If you pay cheap price for your site, you can expect to face issues with it. And you may need to pay more money by having an experienced designer to fix the bugs. The entire site may be required to be redone as well. And ultimately you will end up paying lot more. So what is the use in choosing an inexperienced amateur designer? Hire the right designer from the beginning to ensure hassle-free experience in terms of website design Horsham, throughout.

A professional web design helps reinforcing your brand name

The most effective way for any business to get popular on Internet is establishing a brand. And to do this, you surely need to have a customized, great looking site that will load faster. This is the right way to convey right message to potential customers about the kind of business you have, type of products or services you sell and so on. It will give the reasons to have trust in you.

Your site will be compatible with current mobile technologies

Not every web design company has the right expertise, knowledge and experience to create a site that would run fast and smoothly on the computers as well as on the tablets and even on smartphones. A site must be created with better adaptability towards new devices. And this is possible with only a professional designer. He or she is the right person to make your site future-proof even if new methods of web browsing emerge.

These are a few of many benefits of having a professional web design for your site.

Why should you have a professionally designed website for your business?

Why should you have a professionally designed website for your business?

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Whipping up a web site for your business is not a big deal, nowadays. But make sure you have it designed professionally. If you want to build a website for the business in order to thrive, you must go for professional web design Surrey.

Professional Web Design

Let’s have a quick look at the following benefits that you can reap by getting it done professionally.

Ensures a long-lasting first impression

Having a site designed professionally ensures that your site will give the visitors a first good impression. On the other hand, an amateur website often comes across as less credible and unprofessional.

Enhances revenue

A professionally designed website is the perfect solution to attract visitors that helps you enhance the revenue generation in a better way.

Helps get a jump over the competitions

To keep up with your potential competitors, you must have a great looking site equipped with the current design trends. And that is possible only with a professional web design.

Makes search ranking better

An outdated and unprofessionally built site can only hinder your search ranking on leading search engines miserable. So, it would be good to move forward with a professional website to keep the site moving up in ranking among the most used search engines such as Google.

Saves money

By having a website designed by the professionals right from the inception, you can significantly avoid updating an amateur site that was previously built poorly. And that certainly saves your hard-earned money. The right website design Surrey will definitely help you grow your business like anything without costing you an arm and a leg.

Reduces bounce rates

A specialized website design helps you attract more visitors to your website. It also retains them there to explore what services and products your business has on offerings.

Keeps it simple to add any website functionality later on

If, down the land, you want to add any additional functionality to the site, a professionally designed site would provide you the things required to do the job quickly and easily.

Establishes stable brand recognition

Establishing a stable identity for your brand is undoubtedly important for enhancing business credibility as well as trustworthiness. And a professional website is the only way to help you communicate the story of your brand to the visitors more efficiently.

Ensures great satisfaction for the customers

Having a professional site is much more convenient and easier for your visitors, potential customers and existing customers to explore the services and products your business offer. And this will help you keep it simple for the leads and customers to purchase from your company. In fact, many of them will be more prone to visit your site instead of driving the car to your store’s physical location and looking for what they need. From the viewpoint of a customer, it would be good for them too as they don’t need to ask anything with a professional and easily navigable website. They can find whatever they want on your site.